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Formentera prepares 2022 Tourism Promotion Plan

foto 2022 coptToday Alejandra Ferrer, Vice-President of the Consell de Formentera and Councillor of Tourism Promotion and Planning, and Carlos Bernús, Chief of Promotion, took part in the Commission for Tourism Promotion and Planning (Comissió d'Ordenació i Promoció Turística, COPT). This commission also includes representatives of the local tourism industry, like the Formentera Hotel Association, Chamber of Commerce, the local small- and medium-sized business group (PIMEF), Confederation of Balearic Business Groups (CAEB), travel agencies and representatives of political parties.

At the meeting, attendees sat for a presentation of the draft 2022 Tourism Promotion Plan and struck consensus about its contour and content. Over the next two weeks, proposals will be solicited from the industry, with COPT members reconvening afterwards to approve them.

Attendees also discussed COVID-19 and its likely impact on the tourist season and analysed the main issues that arose during summer 2021. Now, the committee will work on shaping a proposal for measures at varying levels of government to safeguard public health and the proper functioning of local businesses and services. These reflections will be incorporated into the 2022 Tourism Promotion Plan.

The Vice-President and Councillor of Tourism welcomed COPT members' collaboration in "crafting previsions and proposals for next summer, which will be flexible enough to adapt to the unfolding pandemic. It is important we use our experience from the last two years, and identify the issues so we can avoid them".

Industry representatives expressed warm feelings about the 2022 season, which they expect to start earlier than in 2021: between Easter and early May. Ferrer and Bernús also pointed to a recovery in advance bookings, a spike in bookings from Italian travellers, and generally high interest in Formentera as a destination.

Tourism barometer

Ferrer additionally presented findings from the tourism barometer and asked industry reps to work together to improve the visitor satisfaction and service quality. "The Formentera Office of Tourism will work with a manual of good practices geared toward our local tourism sector. There will also be talks to train incoming staff to spread knowledge about the history, heritage and gastronomy of Formentera, as well as insight about what's on and what's out there", she said.

Attendees also discussed efforts this winter and this year to draw visitors from mainland Spain and abroad, as well as Consell-backed programming in the early and late season. The Discover Formentera in May and Discover Formentera in October pushes will also be reactivated.

9 February 2022
Communications Office
Consell de Formentera

Meeting with general director on tourism act

foto 2022 reunio llei turistica AAna Juan, President of the Consell de Formentera, and Alejandra Ferrer, Vice President and Councillor of Tourism, met this morning with Rosana Morillo, Director General of the tourism division of regional government to discuss modifying the tourism act of the Balearic Islands. Later the three sat down with representatives of the island's small- and medium-sized business association (PIMEF), Chamber of Commerce and Hotel Association of Formentera to discuss the same issue.

President Juan had good things to say about the gathering focused on changes to the Balearic Islands' tourism act. "We hope there will be dialogue and consensus and we hope Formentera's particularities will be taken into account, especially in the hotel sector, since most of our accommodations are small family establishments that will need the extra help and involvement of the Administration to guarantee that the legislation's implementation comes with safeguards and that the islands become a pioneering tourist destination", said Juan.

Councillor Ferrer explained that in the weeks ahead this first working meeting would see meetings of a more technical nature as well as other gatherings involving members of the island's tourism sector "to find out what specific needs should be reflected in the legislation".

"We think the end-game of this act is positive, but legislation needs consensus and participation from both the business community and local government so we can guarantee compliance and every one of us work towards the circular and sustainable tourism that we want", emphasised Ferrer. Announcements were also made about specific local issues requiring attention like urban planning exemptions, which should be addressed within the Tourism Planning Commission, "because Formentera has a very specific territorial configuration, with many different types of protection that must be taken into account and assessed individually," she said. Meeting attendees also requested help for business owners: self-assessment plans could be created, and support could be offered around the plan on circularity. Subsidies were also suggested, as well as strategies to promote involvement and quality work.

1 February 2022
Communications Office
Consell de Formentera

With 3 final new hires, Consell de Formentera concludes SOIB Reactiva programme

foto 2022 soib reactiva ultim tornThe Formentera Office of Entrepreneurship has concluded its participation in the SOIB Reactiva 2021 programme with the last three hires. All told, 12 jobless islanders received six-month contracts as part of the programme, which aims to "boost employment on Formentera and incorporate people into the jobs market, particularly young people and individuals facing long-term unemployment", stressed Ana Juan, President of the Consell and Councillor of Entrepreneurship.

To fund the recruitment programme, Formentera receives €107,414.45 from the Employment Service of the Balearic Islands (Servei d'Ocupació de les Illes Balears, SOIB).

Since the start of SOIB Reactiva positions have been made available for three administrative assistants; two multi-purpose operators under 30 years of age and registered in the National Youth Guarantee System (Sistema Nacional de Garantía Juvenil); three long-term unemployed cleaners over 30 years of age; two information assistants; and one cleaner and one maintenance operator over 30 years of age.

The SOIB's Reactiva programme is co-financed by the European Social Fund (ESF) and the Sectorial Conference.

31 January 2022
Communications Office
Consell de Formentera

Owners of vacation property renters must renew authorizations

The Formentera Office of Tourism (Conselleria de Turisme, CT) reports that forms and documentation are now available to renew or extend authorisations for vacation holiday rental properties. In the last two years and due to the pandemic, all permits were extended two years, but now renewals and extensions must be processed for those authorisations that will soon expire.

Renewals can be processed online through the Virtual Citizen Information Office (OVAC) or in person at the Citizen Information Office (OAC). Inquiries can also be made on-site and over the phone, applications can be picked up at the CT, located at Carrer Pius Tur Mayans in Sant Francesc, as well as at the OAC.

"After two years of automatic extensions we are reactivating the renewals process", Alejandra Ferrer, Vice-President and Councillor of Tourism. She called it "a very important step to ensure compliance with the legality of tourist rentals". Ferrer also reported that "in parallel we are working on the 2022 inspection plan to review compliance with the Plan for Quality and detect illegal rentals that contribute to supply shortages for residential and temporary accommodation for workers".

According to the Regulation on commercialised tourist stays in local homes, the registration in the Tourism Registry of Formentera was valid for five years from presentation of the declaration of new rental activity. The period was extended for two more years on account of the COVID-19 pandemic. Now, in January 2022, vacation rental registrations in the Formentera Tourism Registry have begun to expire and the owners will have to renew them again. They will also have to comply with the new Plan for Quality, which was also extended due to COVID-19.

26 January 2022
Communications Office
Consell de Formentera

At Fitur, Formentera highlights protection of natural attractions and off-season offer

foto 2022 fitur BAt Fitur, Formentera highlights protection of natural attractions and off-season offer

Ana Juan, President of the Consell de Formentera; Alejandra Ferrer, Vice-President and Councillor of Tourism; and Carlos Bernús, Director of Tourism Promotions, are currently representing Formentera at the international tourism expo Fitur in Madrid.

President Juan described the island's promotional focal point as "nature-loving and family travellers respectful of the environment, traditions and culture". She also underscored high turnout at the fair, which presages "a turn-around in domestic tourism". "That's good news for the island", according to Juan.

Today Vice-President Ferrer spoke to the press about Formentera as a destination whose draws include "landscapes, well-preserved nature and a one-of-a-kind identity". In order to maintain these features, Ferrer affirmed that the people of Formentera have always been committed to the conservation.

Among municipal initiatives aimed at making local tourism and the island more sustainable, Ferrer spoke about "an impulse in the countryside since reactivation of the Farmer's Co-operative, the establishment of a ceiling on tourism, projects like formentera.eco, Save Posidonia Project and more". She pointed to next steps like guaranteeing safeguards of the marine environment and Formentera's coastline will require establishing a maritime carrying capacity".

Off-season programming

In addition to the island's natural appeals, Ferrer described cultural and sporting events that are organised on Formentera to attract visitors outside high season months. She drew particular attention to "the possibilities that natural and open spaces with few people offer for enjoying the island in a safer way".

Visitors to Formentera's section at the stand shared by the Balearic Islands can find promotional material on the options for family tourism, enjoying the island's environment, fine dining, heritage and off-season cultural and sporting events.  Also on the agenda of the island's representatives will be other promotional activities like meetings with niche travel magazines, web portals, tour operators and travel agents.

20 January 2021
Communications Office
Consell de Formentera

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